Charmel Bowden

Charmel Bowden is a business and marketing consultant who specializes in writing business and marketing plans. She has worked with national and multi-national firms as founder and CEO of one of the largest full-service agencies in the Pacific Northwest. Her role has been to provide strategic planning for a wide range of businesses from B2B andB2C in industries ranging from food service to utilities, high-tech to personal services.

She sold her agency to a larger firm in 1995 when she had her second child and has been working as a self-employed coach and consultant ever since. She has focused on working primarily with other self-employed women to help them develop their sales and marketing skills. Charmel has found that most people start their business out of a passion for their product or service and fail or struggle in their business because of their limitations around running a business. She has helped create hundreds of success stories and finds great joy in help people live their dreams.

Her interest in the Salon and Spa industry was piqued when her daughter graduated from massage school in Arizona and came back to Washington to start her practice with a three-page business plan that consisted of “How to Write a Resume” and “Most Common Interview Questions.” Charmel tapped into the industry expertise of Kat Smith and a partnership was born. Both Kat and Charmel are self-made women who have a vision of helping people achieve their personal and professional vision.

Charmel has been working with a proprietary methodology of personal growth tools for the past five years and is one of fifty most highly trained facilitators in the world. This augments her understanding of human nature and what it takes to help people be successful.

Charmel’s areas of expertise include:

1. Business planning
2. Strategic marketing
3. Branding
4. Sales training
5. Advertising planning
6. Systems development
7. Financial analysis
8. Staff development
9. Loyalty marketing
10. Trend analysis

Kat Smith

Kat Smith is a business coach and consultant who’s focus is on helping entrepreneurs to start new enterprises or expand their current businesses. She works with each individual to assess what they want and why, what it will take to get there and what may be limiting them in achieving the success they desire.

She has been a successful self-employed hairdresser for 25 years who had a large clientele and has done advanced training in NY and LA with the top educators in the cosmetology industry. She also is the former owner of a Salon and Day Spa which she built, designed and managed for 10 years, with an excellent staff, each highly qualified in of their specific fields. She designed and implemented a successful assistant training program as a means to mentor and grow new hairdressers and give them greater skill sets to build their own successful clientele’s and careers.

Along with her staff she worked in the community doing makeovers for women living in the local Abused Women’s Shelter. The ladies would come by limousine to her salon/spa and have services including a new haircut, manicure and pedicure, massage, makeup and lunch. They would also leave with a bag full of beauty products to take home. While they were rejuvenating, their children were with day care providers so the whole family was taken care of and having a great time. Helping women to raise their self esteem is one of her passions.

She sold the salon/spa in 2004 as she wanted to bring new innovative services and systems in to the business and her business partner wanted to keep things as they were. So once again she followed her instincts and passion and started a mobile spa business which she is working to franchise across the country.

Kat has been coaching and working with people to grow themselves and their businesses for many years She has done this by coaching and training in a human performance program that focuses on goal setting and working with a patented technology to break through what limits us.

She specialized in all of , but not limited to, the following:
•    Space flow and design
•    Interior design
•    Color consulting
•    Brand/image building
•    Systems set-up and implementation
•    Staff training
•    Product selection, display and sales training
•    Experience Building for staff and customers
•    Clientele building
•    Loyalty and referral programs